Monday, June 8, 2015

How to Drive Traffic to Your Blog With Pinterest


Social media is a great way to bring traffic to your blog. Out of a lot of social media websites, Pinterest is among very good traffic-driving social websites. So let’s see how you can use Pinterest to drive traffic to your blog.


What is Pinterest?


Pinterest is a social network that allows you to save a lot of stuff from the internet. You can save stuff like food recipes, style, DIY ideas, fashion, wedding stuff, house decoration ideas, as well as makeup. When you find cool stuff on the net, you could “save it” or “pin it” on the same place (board) and come back later to view it. To learn how to open a Pinterest account click here. This is a full post that will teach you to create a Pinterest account for yourself or your business. Below is a rough teaching about creating your Pinterest account.


How to Open Your Pinterest Account

 

How to Create a Personal Account


  • Go to Pinterest.
  • Enter your email, create a password, and enter your age.
  • Click continue.
  • Click “next.”
  • Select how you identify.
  • Select your language and country/region from the dropdown menus.
  • Select 5 or more topics.
  • Click “done”.

 

How to Create a Pinterest Business Account

 

  • Open the Pinterest app and log into your personal Pinterest account.
  • Tap your profile picture at the bottom-right corner.
  • Tap the nut icon at the top-right corner.
  • Tap Account Management.
  • Tap Convert to a business account.

 

How to Drive Traffic to Your Blog Using Pinterest

 

1. Create Different Boards for Your Articles 

 

  • Create a board for specific blog articles to make it easier for your followers.
  • Make sure that when you name your board, you use relevant keywords so that your blog may show in search engines.

 

2. Put Nice Images


  • Pinterest is all about great and standing-out visuals.
  • Images or pictures will appeal to most pinners.
  • Readers will click through your pictures and then get connected to your blog thus bringing the traffic.

 

3. Pin Original Content


  • It's advisable to always pin the original content from articles.

 

4. Use keywords in Your Board Names and Pin Descriptions


  • Since Pinterest operates as a search engine, keywords need to play a major role in your strategy.
  • Pinterest users typically find brands through hashtags and searches, so it's important that you include keywords in both your descriptions and images.
  • When writing your pin description, you must remain specific and descriptive.
  • For example; you’re more likely to have users find and engage with your pin if it’s saved to a board titled "How to Learn Makeup"  than something vague like "Makeup."
  • Try to include keywords in both your pin titles and captions. Always use a mix of long-tail and broad keywords.
  • You can find long-tail keywords using the Pinterest search tool.

5. “Pin” Posts to Your Board


  • Always pin your posts to your blog board after writing your posts or articles.
  • Do not forget to include a brief summary, a picture as well as a direct link from your article.

 

6. Create a Pinterest Board for Your Blog Posts and Different Pins for Each of Your Posts

 

  • Create eye-catching pins with attractive captions.
  • To make it easy to share blog posts, create a blog board where you can Pin all of your blog posts.
  • If you want to drive traffic with Pinterest follow the rules below:

   - Create 5 different images.

   - Create 5 different descriptions.
   - Create 5 different titles.

  • Don’t pin the same pin over and over because Pinterest will flag you as spam.
  • Mix up images with different descriptions and titles to create multiple Pins for the same link that are not repetitive.


7. Follow Your Followers

  • Everyone who follows you, follow them back as well.


8. Re- Pin 

  • Always re-pin popular industry leaders and big shots of the same content as yours.

 

9. Use Hashtags

  • Don’t forget to use #hashtags, it will help bring traffic to your blog.


10. Create “Contest” Pin Boards

 

  • Contest boards are engaging.
  • They will bring pinners back to your blog, and at the same time driving a lot of traffic to your blog.
  • Engage with Your Pinners
  • Make it a habit to engage with your pinners.
  • The more you engage with people on Pinterest, the more likely they’ll also want to connect with you on your blog.
  • This will bring more traffic to your blogs.


11. Include a “Pin it” Button


  • Include a “Pin it” button on your blog or site for easy access.
  • Adding a “Pin it” button is a great way to promote your blog posts and get more traffic from Pinterest.
  • When someone clicks on the “Pin it” button, they can easily add your blog post to their Pinterest board.
  • This makes it easy for their followers to see and click on your blog post, which can lead to more traffic for you.
  • When people pin your blog post, it shows up in the Pinterest search results,  thus helping you get more traffic.

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